What is included in the two-week audit?
We first define the scope and decision question. We then measure the agreed digital delivery with FouAnalytics in-ad and, where useful and agreed, on-site. H.O.T. AG performs the forensic analysis, documents anomalies and discusses the findings and concrete next actions with you.
Which signals are reviewed?
Depending on the technical environment, more than 300 technical and behavioral signals can be analyzed in real time. These may include delivery and rendering, visibility and exposure, device and browser consistency, GEO, traffic origin, supply paths and human, bot and ambiguous signals.
What does the audit cost?
There is no H.O.T. AG consulting fee for analysis, forensic interpretation and the findings session during this two-week entry audit. Only the technical FouAnalytics measurement costs are charged. These are disclosed transparently before the audit based on scope and measurement volume.
Are all impressions measured?
The audit analyzes technically measurable and successfully instrumented impressions within the agreed scope. It is not based on an arbitrary sample extrapolation. Technical gaps, walled gardens or non-observable environments are documented as measurement coverage or limitations.
Is this a product demo?
No. The audit starts with a concrete verification and decision question. FouAnalytics is the technical evidence layer; H.O.T. AG provides scope definition, forensic interpretation, contextualization and recommendations.
Is there any obligation afterwards?
No. After two weeks you receive the agreed findings and a review session. You then decide whether further measurement, optimization, governance actions or a separate audit mandate is useful.
What does free audit* mean?
*Free refers exclusively to the H.O.T. AG consulting fee for the two-week entry audit described here. FouAnalytics technical measurement costs remain chargeable and are disclosed transparently before commissioning.