H.O.T. AGH.O.T. AG cases show not only an outcome but the logic from the problem through measurement to the decision. Client-specific metrics are published only with explicit approval.
For FUSO in Switzerland, H.O.T. AG combined brand and audience analysis, POE strategy, touchpoint assessment, data-driven planning, buying and continuous optimization. The result: more relevant reach, strong website traffic growth, higher product interest and increased sales in a declining market.
Open casePost-bid in-ad and on-site measurement exposed gaps between bought delivery, traffic quality and actual user behavior. After optimization, confirmed human traffic increased by 50% within one week while bot traffic fell by 50%.
Open caseFor a German financial services company, H.O.T. AG combined in-ad and on-site forensics with curated supply governance. Within four weeks, the confirmed-human rate increased by 60% while bot traffic fell by 60%. The optimized campaign then delivered more than 96% of impressions to confirmed-human devices.
Open caseFouAnalytics made visible on which websites the advertising was actually embedded. Ancestor and frame-origin signals allowed observed delivery locations to be reconciled post-bid with the client's inclusion list. This exposed not only fraud patterns on legitimate publishers, but also technically valid impressions in environments that did not match the client's brand values.
Open caseAn independent measurement layer separates platform metrics from a second forensic view of delivery, traffic and the supply chain.
Open caseThe number of exchanges is not the decisive factor. What matters is which paths are transparent, necessary and quality-assured.
Open caseTechnical signals, OSINT and qualitative review are combined into a transparent risk logic.
Open caseWe define mandate, scope and responsibilities before the project begins – and clarify whether H.O.T. AG is needed as media consultant or independent audit function.